The 18 Greatest Internet Memes of the 1990s

2 ??? Profit
Oh, South Park, only you could point out the obvious flaws in the corporate money quest by using underpants and gnomes. It all blooms in Tweak’s bedroom, where he claims gnomes are stealing his pants for profit. Upon finding out this is true, the South Park gang seek to understand the gnomes’ business plan, consisting of three easy steps:

2

1) Collect underpants
2) ???
3) PROFIT!

Brilliant in its simplicity except…oh yeah, no one knows where the profit – like Bill O’Reilly’s rolling tides – comes from.